A new brand of business

Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research by Douglas B. Ward

Publisher: Temple University Press in Philadelphia

Written in English
Published: Downloads: 754
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Subjects:

  • Parlin, Charles C. -- 1898-,
  • Curtis Publishing Company,
  • Marketing research -- United States -- History

Edition Notes

Includes bibliographical references and index.

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